Reduced counterfeiting by several percentage points and, in fact, made it zero for several products with a concerted and consistent holistic brand protection approach.

Shifted focus from a reactive to proactive & preventative program and developed a deep knowledge, solid strategy and multi-year tactics (involving product protection, supply chain integrity, market monitoring, investigations and enforcement actions (O2O), regulatory, government and industry engagements, data analytics, distributor compliance, awareness and education campaigns) resulting in a reduction of risk to patient/ consumer, protection of reputation and enhancement of business value. Organized over 2500 investigations and legal actions (a mix of civil, criminal, and administrative) across the Asia Pacific

Conducted and managed over 1000 incidents of counterfeiting, product diversion, supply chain integrity, sensitive investigations, fraud, theft investigations, anti-corruption/ FCPA/ ABAC violations, security-related investigations, and audits

Helped recover lost revenues worth over USD 30 MN year-on-year, consistently, for over three years (hard and soft dollars)

Developed 10 safe and secure supply chain best practices and applied them across, thus protecting the supply chain thereby protecting consumers